[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.hsms.cz\/i-internet-muze-zklamat\/#Article","mainEntityOfPage":"https:\/\/www.hsms.cz\/i-internet-muze-zklamat\/","headline":"I internet m\u016f\u017ee zklamat","name":"I internet m\u016f\u017ee zklamat","description":"\u201aKdo nepracuje, a\u0165 nej\u00ed.\u2018 To bylo jedno z hesel minul\u00e9ho re\u017eimu, a jakkoliv vyzn\u00edv\u00e1 tvrd\u011b a dodnes nedo\u0161lo napln\u011bn\u00ed, mo\u017en\u00e1 by v p\u0159\u00edpad\u011b n\u011bkter\u00fdch lid\u00ed st\u00e1la jeho praktick\u00e1 aplikace za \u00favahu. Proto\u017ee jsou lidi, kte\u0159\u00ed si ud\u011blali docela \u00fasp\u011b\u0161n\u00fd byznys ze soci\u00e1ln\u00edch d\u00e1vek a spokojen\u011b si \u017eij\u00ed z t\u011bchto, ani\u017e by n\u011bkdy s\u00e1hli na pr\u00e1ci. […]","datePublished":"2022-09-30","dateModified":"2023-05-18","author":{"@type":"Person","@id":"https:\/\/www.hsms.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.hsms.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9cac53ffad5d6e0659d72eaf216400c165f8fbf396c79017c66698a8aa5be23d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9cac53ffad5d6e0659d72eaf216400c165f8fbf396c79017c66698a8aa5be23d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"hsms.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.hsms.cz\/wp-content\/uploads\/co%20je%20seo.png","url":"https:\/\/www.hsms.cz\/wp-content\/uploads\/co%20je%20seo.png","height":0,"width":0},"url":"https:\/\/www.hsms.cz\/i-internet-muze-zklamat\/","about":["Slu\u017eby"],"wordCount":402,"articleBody":"        \u201aKdo nepracuje, a\u0165 nej\u00ed.\u2018 To bylo jedno z hesel minul\u00e9ho re\u017eimu, a jakkoliv vyzn\u00edv\u00e1 tvrd\u011b a dodnes nedo\u0161lo napln\u011bn\u00ed, mo\u017en\u00e1 by v p\u0159\u00edpad\u011b n\u011bkter\u00fdch lid\u00ed st\u00e1la jeho praktick\u00e1 aplikace za \u00favahu. Proto\u017ee jsou lidi, kte\u0159\u00ed si ud\u011blali docela \u00fasp\u011b\u0161n\u00fd byznys ze soci\u00e1ln\u00edch d\u00e1vek a spokojen\u011b si \u017eij\u00ed z t\u011bchto, ani\u017e by n\u011bkdy s\u00e1hli na pr\u00e1ci. Jen\u017ee zat\u00edmco u mnoha nemaka\u010denk\u016f plat\u00ed, \u017ee se navzdory lenosti u\u017eiv\u00ed, a to ani\u017e by n\u011bco ud\u011blali pro ty, kdo jim poskytuj\u00ed pen\u00edze na ob\u017eivu, je tomu bohu\u017eel u soukrom\u00fdch podnikatel\u016f nejednou p\u0159esn\u011b naopak. Ti n\u011bkdy nemaj\u00ed dokonce ani minimum finan\u010dn\u00edch prost\u0159edk\u016f, a to klidn\u011b i tehdy, kdy\u017e pracuj\u00ed jako div\u00ed.  Soukrom\u00ed podnikatel\u00e9 prost\u011b nemaj\u00ed sv\u00e9 jist\u00e9. A kdy\u017e se jim neda\u0159\u00ed, nikdo jim nic ned\u00e1. A to ani v p\u0159\u00edpad\u011b podnik\u00e1n\u00ed internetov\u00e9ho, pochopiteln\u011b. Jen\u017ee co kdy\u017e tito maj\u00ed sm\u016flu v tom, \u017ee nemaj\u00ed na sv\u00fdch podnikatelsk\u00fdch webech dosta\u010duj\u00edc\u00ed n\u00e1v\u0161t\u011bvnost? Bez n\u00e1v\u0161t\u011bvn\u00edk\u016f mohou klidn\u011b nab\u00edzet t\u0159eba i to \u00fapln\u011b nejlep\u0161\u00ed, a p\u0159esto si nenajdou z\u00e1kazn\u00edky a nevyd\u011blaj\u00ed si. A z\u016fstanou bez pen\u011bz nebo dokonce skon\u010d\u00ed v dluz\u00edch a za\u010dnou krachovat. Jen\u017ee jak se v takov\u00e9 situaci se sv\u00fdm podnik\u00e1n\u00edm zachr\u00e1nit?  Je-li p\u0159\u00ed\u010dinou ne\u00fasp\u011bch\u016f internetov\u00fdch podnikatel\u016f nedostate\u010dn\u00e1 n\u00e1v\u0161t\u011bvnost na jejich webech, n\u011bco se s t\u00edm na\u0161t\u011bst\u00ed ud\u011blat d\u00e1. D\u00e1 se optimalizovat pro internetov\u00e9 vyhled\u00e1va\u010de. Co\u017e chce v prvn\u00ed \u0159ad\u011b prov\u00e9st v z\u00e1jmu SEO (optimalizace) test, aby se odhalily slab\u00e9 str\u00e1nky doty\u010dn\u00e9ho konkr\u00e9tn\u00edho webu, a pak se u tohoto mus\u00ed prov\u00e9st dostate\u010dn\u011b kvalitn\u00ed a \u00fasp\u011b\u0161n\u00e1 SEO pro WordPress, kter\u00e1 zajist\u00ed onomu webu lep\u0161\u00ed pozici v internetov\u00fdch vyhled\u00e1va\u010d\u00edch a t\u00edm i vy\u0161\u0161\u00ed \u0161anci na objeven\u00ed a vyu\u017eit\u00ed nab\u00eddky internetovou ve\u0159ejnost\u00ed. A to \u010din\u00ed optimalizaci pro internetov\u00e9 vyhled\u00e1va\u010de d\u016fle\u017eitou. Proto\u017ee jenom s n\u00ed se d\u00e1 dos\u00e1hnout dostatku z\u00e1kazn\u00edk\u016f na internetu, a a\u017e pak se i podnikatel u\u017eiv\u00ed. \u010ceho\u017e by se jinak sotva do\u010dkal.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"I internet m\u016f\u017ee zklamat","item":"https:\/\/www.hsms.cz\/i-internet-muze-zklamat\/#breadcrumbitem"}]}]